Why You Hear Crickets on Facebook

I just scrolled through 35 posts on my Facebook feed. Out of those, 28 were ads or paid posts from people I don’t even know. Only five were actual posts from friends.

If Facebook keeps heading in this direction — pushing paid content over personal connection — more and more users will quietly walk away.

So if you’ve been wondering why you hear crickets every time you share something, now you know. It’s not that people don’t care. They just don’t see it. All they see are ads.


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